Binghamton University Healtcare Design Thinking Workshop

August 16, 2019
8:30 a.m. - 4:30 p.m.

Design Thinking Healthcare

Instructor: Michael V. Testani Date: Aug. 16, 2019 Time: 8:30 a.m.–4:30 p.m. Location: SUNY Global Center, 116 E 55th St, New York, NY 10022


The purpose of this course is to introduce you to proven techniques to find breakthrough  solutions to the complex problems faced by the Healthcare industry. Design thinking focuses on experiential design, in that a strong emphasis is placed on the end-user, or patient, experiences. This methodology is applicable in variety of health care settings, especially for healthcare service providers; including leaders, marketing and strategy professionals. The Design Thinking approach is used to collaborate, innovate  and create problem-solving capabilities within all healthcare organizations.         

You will learn how to bring together different voices, perspectives, and lenses in health services design and innovation. Moreover, as more healthcare professionals embrace design thinking, you will leverage a deeper understanding of patients to achieve better clinical outcomes, improve patient experience and lower costs.         


At the completion of this workshop, participants will be able to:

  • Describe the foundational principles of Design Thinking
  • Apply the creative and critical thinking processes
  • Improve your own creative and critical thinking techniques
  • Understand the Design Thinking framework for collaborative problem solving as it applies to healthcare            
  • Apply several key Design Thinking practices to improve end-user experiences
  • Identify ways that Design Thinking can be used in your business
  • Gain access to additional resources and references on Design Thinking


Michael Testani: Director of Industrial Outreach and Continuing Education for the Watson School at Binghamton University         

  • Adjunct Professor for Systems Engineering Design course
  • Lecturer and mentor for MS in Healthcare Systems Engineering program
  • Business Transformation, Leadership and Learning Consultant for IBM Corporation
  • Certified LSS Master Black Belt, Lean Master, Agile and Design Thinking Champion
  • Author and guest lecturer for industry, organizations and universities


$495 Standard Rate (Industry) $395 Binghamton University faculty/staff/alumni (graduated in May 2018 or before) $295 Binghamton University students         

Group rates are available for industry. Please contact or call 607-777-6241 for more information.         


Register by Aug. 9, 2019.  Confirmation and course information will be emailed to registrants. Include your email            address on your registration form. If you have not received confirmation seven days before the start of the program or have a question about the registration process call the Office of Industrial Outreach at 607-777-6241.         


You must register through the link above and choose your payment method. Payments must be made before the start of the workshop. If you are paying by check the check must have been received by our office before the start of the workshop.
For questions, contact the Office of Industrial Outreach at: Phone: (607) 777-6241 Email:

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